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Jerry Mander

From Academic Kids

Jerry Mander is an American activist best known for his book Four Arguments for the Elimination of Television (1977), and for his contribution to a book on an unrelated topic, The Great International Paper Airplane Book (1971).

Mander worked in advertising for 15 years, including five as partner and president of Freeman, Mander & Gossage in San Francisco. In 1971 he founded the first non-profit advertising agency in the United States, Public Interest Communications, which worked on campaigns to prevent dams in the Grand Canyon, found Redwood National Park, and stop the American project to build an SST. He is currently the director of the International Forum on Globalization and the program director for Megatechnology and Globalization at the Foundation for Deep Ecology.

Despite its resemblance to gerrymander, Jerry Mander is his real name; he was born to Harry and Eva Mander.

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